Nielsen Innovation Practice Internship - Spring 2020
Jumpstart Your Career with Nielsen’s Innovation Internship!
At Nielsen, we invest in you. Nielsen’s Early Career Programs offer a powerful and unique experience for top undergraduates interested in a leadership career with the world’s leading provider of global marketing information, consumer insights, and business media.
Have you ever wanted to modernize the brand and bottle design for an iconic beer company? How about discovering the next big energy drink? When you’re in a store, what catches your eye and motivates you to buy a certain product? With Nielsen’s Innovation Practice (BASES), you’ll use your analytical and consultative skills to help clients like Coca-Cola, MillerCoors, Procter & Gamble, and more successfully launch new products faster, more effectively, and more consistently.
With best in class research and predictive analytical tools, Nielsen Innovation, the worldwide leader in analyzing and consulting on new consumer products, remains at the core of our clients’ new product launch strategies. We work with clients at all stages of new product development, from early-stage ideation to developing optimal messaging, fresh packaging design, and predicting in-market sales. At Nielsen, you will work with industry-leading marketers and see your work come to life.
As a Nielsen Intern, you’ll leverage analytical and consultative skills to drive comprehensive end-to-end consumer insights, enabling our clients to make faster, smarter, and better decisions to help their business grow.
Internship Program Summary
- 13-week assignment from January through April in Nielsen’s Innovation Practice
- Development of personal and professional skills through training, networking, and mentoring relationships
- All assignments are designed to stretch your skills and to support your professional development by providing clear goals and actionable feedback on your performance
Job Purpose
- To execute marketing research studies by compiling, analyzing, and interpreting marketing research data, writing client reports, and constructing presentations
- Generate initial draft of diagnostic analyses and reports, summarizing outcomes, conclusions, and recommendations in a concise, client-friendly manner
- Support client teams in meeting revenue goals by developing strong insights and delivering excellent project work that results in repeat business
Selection Criteria
- Pursuing a Bachelor’s Degree, ideally in an analytical or insights focused field. Previous Nielsen Interns in similar roles have majored in Economics, Mathematics, Statistics, Marketing, Sales, Communications, Advertising, Consumer Behavior, Psychology, Liberal Arts, and more, but we are looking for anyone who has a passion for business, research, and consumers.
- Junior or Senior level classification
- Minimum 3.0 cumulative GPA
- Permanent U.S. work authorization
- Leadership in extracurriculars on campus or in your community
- Demonstrated interpersonal, written, and communication skills
- Demonstrated organizational and problem-solving skills
ABOUT NIELSEN
We are in tune with what the world is watching, buying, and everything in between. If you can think of it, Nielsen is measuring it. We sift through the small stuff and piece together big pictures to provide a comprehensive understanding of what’s happening now and what’s coming next for our clients. Today’s data is tomorrow’s marketplace revelation.
We like to be in the middle of the action. That’s why you can find us at work in over 100 countries. From global industry leaders to small businesses, consumer goods to media companies, we work with them all. We’re bringing in data 24/7 and the possibilities are endless. See what’s next with us at Nielsen: nielsen.com
Nielsen is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us.
We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class. Our global non-discrimination policy covers these protected classes in every market in which we do business worldwide.
Learn more about how we are driving diversity and inclusion in everything we do by visiting the Nielsen News Center: http://sites.nielsen.com/newscenter/category/diversity/
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